Advertising on the Media Façade of OKO II Tower

The OKO II media façade consists of two large digital screens that repeat one advertising composition. Each plane measures 50 × 25.5 m; the total area is 1,275 m². The surface is located at 19 1st Krasnogvardeysky Passage and is visible on transport routes near Moscow City.

Location and specifications

The screens are installed on two sides of OKO II. The same material is shown on both faces.

• Size per face: 50 × 25.5 m.
• Total area: 1,275 m².
• Resolution: 3200 × 1632 px.
• Formats: MP4 video and JPEG static image.
• Duration: 15 seconds.

Creative format

The faces provide visibility from different directions but do not require a panorama across the corner. The creative must work independently on either screen. Use one large product, a short line and a clear final frame.

Suitable campaigns

The façade is suitable for product launches, image campaigns, real estate, automotive, technology, finance, premium retail and major announcements. Detailed terms should be moved to a landing page or supporting placements.

Playback and delivery

A 15-second spot and up to 288 daily plays are stated. The exact schedule, frequency and synchronisation are fixed in the media plan. Prepare 3200 × 1632 px MP4 or JPEG and confirm codec and file-size limits before delivery.

Requesting placement

1. Provide the product, objective and dates.
2. Receive availability and the media plan.
3. Request the current technical template.
4. Submit the file and approve launch.

Terms depend on the period, duration, frequency and adaptation work.

Questions and answers

Can the two faces show different videos?

The basic scheme repeats one material; alternatives require confirmation.

Are static images supported?

Yes, JPEG is stated.

Will a 16:9 video work?

It must be adapted to 3200 × 1632 px.