Advertising on Outdoor Screens in Moscow City
Phone
Place
Surface
Passability
Number of impressions
Technical requirements
Outdoor Pillars and City Formats in Moscow City
The outdoor screen network follows the main pedestrian routes through Moscow City: tower and Afimall entrances, metro exits and approaches from surrounding streets. It includes 13 three-sided pillars and 7 double-sided city formats, giving 20 structures and 53 advertising faces.
Where the structures are
Pillars and city formats stand where visitors leave towers, cross streets or walk toward the metro and shopping centre. The exact set of locations for a campaign should be recorded in the placement schedule.
Preparing a vertical spot
Pillars use 1 × 2.5 m screens, while city formats use 1 × 1.7 m screens. Listed spot durations range from 10 to 30 seconds. Ask for current templates for both formats and test short copy at the intended viewing distance before export.
What to include in the request
Specify the Moscow City outdoor screen network, campaign dates, spot duration and preferred zones. The operator lists a 150-second loop for a 15-second spot. Record the final structures, operating hours and frequency in the media plan.
Questions and answers
How many structures are in the network?
The published specification lists 13 pillars and 7 city formats. Confirm the exact campaign inventory in the placement schedule.
Can one video be used on every screen?
Prepare versions for the two vertical formats and confirm safe areas after receiving the technical templates.
Other advertising placements
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