Advertising on the Novotel Moscow City Media Facades
Phone
Tower
Place
Surface
Passability
Number of impressions
Technical requirements
Two Media Facades at Novotel Moscow City
Two vertical LED screens are installed on the west facade of Novotel Moscow City at 2 Presnenskaya Embankment. They run in sync and face the entrance to Moscow City from Testovskaya Street.
Where the media facades are
The screens sit on either side of the glazed hotel facade, before the entrance barriers. They are visible to drivers and passengers as well as pedestrians moving between Afimall, Novotel and the metro and MCC stations.
Spot format
Each screen is a 9 × 20 m vertical surface. The listed artwork size is 576 × 1248 and spots start at 15 seconds. Since the two screens run in sync, the creative can use a paired composition or matching frames.
What to include in the request
Specify the two Novotel Moscow City media facades, campaign dates and duration. The advertising loop is 300 seconds. Record the exact play count, synchronization mode and broadcast hours in the media plan.
Questions and answers
Do the screens work together?
Yes. The venue lists the two vertical screens as synchronized.
Can the left and right screens use different scenes?
Confirm this before production. A paired composition must account for synchronized playback and the same vertical format.
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